Bill Details
S.414 - 119th Congress
Status
Latest action
2025-12-10 - Held at the desk.
Introduced Date
2025-02-05
Policy Area
Health
Committees
View committees (1)
Sponsors
Cosponsors
View cosponsors (1)
10
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AI Summary This summary was generated by AI from the bill text. AI can get information wrong.
This bill would require very large digital advertising platforms, such as major social media sites and apps, to report each year on the public service ads they show for free. The reports would go to the Federal Trade Commission and would help show how often these platforms share ads that promote mental and behavioral health resources, how much those ads are worth, and whether they focus on free or local help. The goal is to better understand how online platforms can support people facing issues like social isolation, self-harm, suicide, eating disorders, and substance abuse. The FTC would then send a public report to Congress. The bill would not change privacy or data security laws, and the requirements would end after 5 years.
- Applies only to large ad-supported platforms with more than 100 million monthly users or visitors that mainly host user-generated content.
- Requires yearly reports showing the number and share of public service ads, their estimated value, and how many promote local, regional, or free mental health resources.
- Defines public service ads as free online ads that are relevant to the audience and promote approved mental or behavioral health resources.
- Gives the FTC 180 days after each set of reports to send a public summary to Congress.
Official Summaries
No summaries available
Current Full Text
[Congressional Bills 119th Congress]
[From the U.S. Government Publishing Office]
[S. 414 Engrossed in Senate (ES)]
<DOC>
119th CONGRESS
1st Session
S. 414
_______________________________________________________________________
AN ACT
To require covered digital advertising platforms to report their public
service advertisements.
Be it enacted by the Senate and House of Representatives of the
United States of America in Congress assembled,
SECTION 1. SHORT TITLE.
This Act may be cited as the ``Advancing Digital Support for Mental
Health Services Act'' or the ``ADS for Mental Health Services Act''.
SEC. 2. DIGITAL ADVERTISING PLATFORMS PUBLIC SERVICE ADVERTISING
REPORTING.
(a) In General.--Subject to subsection (e), not later than 1 year
after the date of enactment of this section and annually thereafter, a
covered digital advertising platform shall submit to the Commission a
report that includes the following:
(1) The number and percentage of total advertisements on
the platform during the previous 12-month period that were
public service advertisements.
(2) The estimated dollar value of such public service
advertisements.
(3) The number of such public service advertisements that
focus on local or regional mental and behavioral health care
resources.
(4) The number of such public service advertisements that
promote free mental or behavioral health care resources.
(5) A description of how such advertisements meet the
definition of a public service advertisement as described in
subsection (c)(2).
(b) Report to Congress.--Not later than 180 days after receiving
the reports required under subsection (a), and annually thereafter, the
Commission shall submit to the Committee on Commerce, Science, and
Transportation of the Senate and the Committee on Energy and Commerce
of the House of Representatives a publicly available report summarizing
the information reported under such subsection.
(c) Definitions.--In this Act:
(1) Commission.--The term ``Commission'' means the Federal
Trade Commission.
(2) Public service advertisement.--The term ``public
service advertisement'' means an advertisement that--
(A) a covered digital advertising platform
electronically serves to a user over the internet for
free and without receiving any payment or other
consideration in exchange;
(B) promotes mental or behavioral health care
resources that--
(i) raise awareness of community events to
address social isolation; or
(ii) promote local or regional mental
health care resources that are approved by the
Substance Abuse and Mental Health Services
Administration that mitigate--
(I) self-harm, suicide, eating
disorders, substance abuse, and similar
matters that cause harm to physical and
mental health;
(II) patterns of behavioral
addiction; or
(III) social isolation; and
(C) is relevant and accessible to targeted
audiences.
(3) Covered digital advertising platform.--The term
``covered digital advertising platform'' means a social media
platform, public-facing website, online service, online
application, or mobile application that--
(A) derives revenue from advertising;
(B) as its primary function provides a community
forum for user-generated content, including messages,
videos, and audio files among users where such content
is primarily intended for viewing, resharing, or
platform-enabled distributed social endorsement or
comment; and
(C) has more than 100,000,000 unique monthly users
or visitors.
(4) User.--The term ``user'' means, with respect to a
covered digital advertising platform, an individual who
registers an account or creates a profile on such platform.
(d) Relationship to Other Laws.--Nothing in this Act shall be
construed to supersede any applicable privacy or data security laws.
(e) Sunset.--This Act and all requirements, responsibilities, and
obligations under this Act shall terminate on the date that is 5 years
after the date of the enactment of this Act.
Passed the Senate December 9, 2025.
Attest:
Secretary.
119th CONGRESS
1st Session
S. 414
_______________________________________________________________________
AN ACT
To require covered digital advertising platforms to report their public
service advertisements.